In Piazza Vittorio Emanuele II gli operai montano il palco che martedì 5 agosto si trasformerà nel balcone della Moda, la celebre sfilata che ogni estate illumina Cingoli.
Per una notte il Balcone delle Marche diventa capitale marchigiana della moda, grazie alla magia creata 17 anni fa dal patron Agostino Cipolloni.
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